Our PropTech Incubator/Accelerator program seeks to provide a platform for talented students to develop new ideas and to create successful PropTech start-ups


The program closely collaborates with our Master of Science in Real Estate by offering cutting-edge education in topics such as PropTech innovation, Real Estate Big Data and Analytics, Smart Cities and Urban Design, Real Estate Software Design and Digital Business Transformation


Finally, the program is committed to foster academic research through conferences and professional events on topics related to new technologies in the property industry. Examples of these topics are smart cities, property fractional ownership and equity crowdfunding, real estate big data, virtual reality for buildings, property and land valuation, property funds, real estate portfolio management, and building performance analysis


How do we stand out?

ESCP Community

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Nationalities across 6 campuses
Alumni in over 150 countries
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Research-active professors
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Practitioners and experts

Our Network

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PropTech companies
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PropTech investors
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Real Estate companies

Programme Overview

Programme summary

  • Length: 8 weeks
  • Target: European PropTech start-ups
  • Number of start-ups selected: ~20
  • Mentors: ~25


  • Accelerated business and team growth
  • Product testing and enhancement
  • Expert guidance and mentorship
  • Long-lasting relationships with the industry’s most influential professionals and academics
  • Investment opportunities


  • Week 7 will see all the teams pitch their company to potential investors after a week of planning, training and preparation
  • We target VC firms and investors who specialise in or have previously invested in the PropTech industry

Programme Structure

Welcome day 1 & 2

 WEEK  1
  • Teams and mentors meet each other
  • Introductory address by programme directors and special guest speakers
  • Teams are separated by categories for group discussions and self-evaluation


  • Lectures and workshops will be performed by mentors to teach and guide the teams, as well as to address weaknesses

Pitching Preparation

  • Pitching masterclasses and detailed planning for the upcoming pitches to potential investors


  • Each start-up pitches to potential investors and to the committee who give rigorous feedback

Conclusion week

  • Teams look back on their progress and analyse the feedback from pitches
  • Final mentoring
  • Networking day
  • Each team spends time with mentors creating a timetable/plan for the company’s next 12-months (e.g. timings, goals, milestones etc.)

Category Mentors vs. General Mentors

The programme will have 2 types of mentors, Category Mentors and General Mentors. Category Mentors will play a key role in developing the PropTech product itself, whereas the General Mentors will be crucial in developing the company’s core infrastructure and operations.

Category Mentors

Will use their experience to guide the teams through the do’s and don’ts and to refine their product. They will have great market knowledge and so will be able to refine the teams’ products based on market demand and market gaps. They will closely follow the progress of each team, evaluating them as they go through the programme.

General Mentors

The general mentors will give lectures to the entire cohort on topics relevant to every start-up, whichever category they may be in. These lectures will provide fundamental insights into how to run a successful company.

Application 3-Step Process

2-month application period

Eligibility check

 STEP  1
  • A survey composed of a series of general questions about the team followed by multiple choice questions about the start-up’s key characteristics which will filter 100 companies into the next step by using an automatic scoring system.

External evaluation

  • The 100 selected start-ups are assessed by a panel who analyse the team, the company’s business opportunity, and the strategic fit within the programme. 40 of them go on to the final stage of the application process.


  • The start-ups pitch to a committee of industry experts and the programme’s executives about their company and why they want to take part in the programme. The committee determines which start-ups best align with the programme’s aims and criteria and which have the best growth potential.

Pool of Applicants

100 Applicants

40 Applicants

20 Applicants

The 20 most successful start-ups are then offered to participate in the programme.

Application Timeline

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We put special emphasis on networking, social events, industry events, etc. to ensure that the start-ups are exposed to as many key market players as possible to spread their company name.

The accelerator holds its own events led by ESCP professors, associates and advisors across the 6 European campuses, making them accessible to teams from all around Europe. The teams are also able to attend external real estate and PropTech events on behalf of the programme. This exposure to social and industry events will not only be hugely informative, but they will also prove to be indispensable to the growth of their immediate circle of connections, helping them build a name and a reputation.

The programme aims to have at least one event per week

The teams will also have the opportunity to meet each other and form strong working relationships with each other

The Institute welcomes companies interested in collaborating
with this program through sponsorships and other types of partnership,
please send us a private message

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